• Cherie Barber
• March 16, 2018
• 2 Comments

How to create the right feature walls

Adding personality to a room is always important, as plain or impersonal styling is never good enough, whether the property is your own or you’re styling to sell your valuable investment.

Feature walls, although not always popular, really do lift the look and feel of a room, and this is easily achieved on a budget by using paint or wallpaper. As discussed in more detail in our Interior Design For Profit course, feature walls aren’t just decorative; they’re an effective way to visually lengthen or widen a room. They’re also a great backdrop for artworks and furnishings.

When entering a room, because it will attract attention first, you can use a feature wall to direct or distract the visitor’s attention. You just have to make sure your feature wall ties in with the styling of the rest of your property. Instead of introducing many colours throughout your home, you could repeat this feature wall colour in other rooms, giving consistency to the theme you’ve selected.

Consider first what your intention is: living in/renting out/selling? If you’re designing/styling for your own personal living place you can be as bold as you like, choosing very dark or bright colours or maybe strong contrasting wallpaper.

 

 

BUT if your intention is to achieve a profit by selling your property, then you should play it safe and make colour and design choices that appeal to the largest market possible. This can be as simple as choosing paint which is half strength of your main wall colour for a feature wall, and selecting palettes that are neutral rather than bold and lively.

Remember: Pay attention to not only your selections for the main wall colours, but also the amount of contrast you create throughout your home. If the wall colours and feature wall choices are too strong, or don’t match your property type and your target market, then all of your amazing renovation work and well thought-out interior styling will be overlooked by purchasers.

So, make sure that you always consider very carefully how to use feature walls based on your intention: living in, renting out or selling. And, most importantly ensure that it provides a cohesive backdrop for the rest of your styling and interior choices, so that your room looks complete from the moment you walk in.