Interior Design For Profit always recommends any of your styling decisions to be driven by selections that will appeal to the largest audience possible. Rugs are like artworks, in the way that they can attract or distract attention with their texture, colours and pattern. So, it’s important to select rugs that complement and enhance the rest of the room’s furniture style and colour scheme.

Rugs can also be successfully used to define areas in large rooms, bringing back the intimacy some areas need, and allow you to create ‘zones’. In fact, rugs can help define the dining area from the lounge when these are in the same room. Rugs can also isolate one armchair and table creating the illusion of an intimate corner where to relax and read a book, allowing you to add personality and purpose to those difficult and unused spaces in the home.

Investing just a few hundred dollars in an appropriate rug may be all that’s needed to improve the room allowing you to steer away from expensive flooring renovations.

The right rug can in fact help cover, disguise or link  seemingly ugly floors throughout a home, as well as providing your with a link to the rest of the styling through colour or pattern. A heavy patterned rug for example, could become a strong decorative element defining the character of a room the moment you walk in, whilst detracting the attention away from a floor we don’t like, but couldn’t afford to alter.

The important consideration is to select rugs that will please most of our target market, looking to muted tones and interesting textures. The colours we decide to add to the space can then be repeated in the decor through smaller styling elements like cushions, plants and decorative objects.

Let’s always remember that what seems beautiful and stylish to us may be bold and uncomfortable to others. Even though bold rug choices may be successful in your own living space, for your investment property to be appreciated by the largest market, it is essential you present it as appealing to the widest possible audience. Choose wisely.